Product Name
ORM (Object Relationship Management Platform)
Description
A secure cloud platform that connects objects and consumers on a one-to-one relationship basis.
Features include:
* An identification and authentication engine
* A secure web-based interface for brands to manage product information, specific brand and industry services and Big Data scan based activity reports (Brand Manager)
* A one-to-one rule based marketing engine that allows brands to communicate in real time with targeted consumers
* A track and trace engine capable of detecting gray markets through consumer scans
* All the interfaces to external information systems such as ERP’s, CRM’s and Track & Trace software
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